MTU Library Catalogue

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Writing for the web : composing, coding and constructing web sites / J.D. Applen.

By: Applen, J. D [author].
Material type: materialTypeLabelBookPublisher: New York : Routledge, 2013Copyright date: ©2013Description: xiv, 315 pages : illustrations ; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780415883269 (paperback); 9780415883252 (hardback).Subject(s): Web sites -- Design | Online authorshipAdditional physical formats: Electronic version: Writing for the web : composing, coding, and constructing web sitesDDC classification: 006.7 Also available in electronic form.
Contents:
Old media, new media, and knowledge -- The Internet and HTML -- Cascading style sheets -- Rhetoric and writing -- Layout and organization -- Major web site projects.
Holdings
Item type Current library Call number Copy number Status Barcode
General lending MTU Bishopstown Library Lending 006.7 (Browse shelf(Opens below)) 1 Available 00161680
Total holds: 0

Enhanced descriptions from Syndetics:

Writing for the Web unites theory, technology, and practice to explore writing and hypertext for website creation. It integrates such key topics as XHTML/CSS coding, writing (prose) for the Web, the rhetorical needs of the audience, theories of hypertext, usability and architecture, and the basics of web site design and technology. Presenting information in digestible parts, this text enables students to write and construct realistic and manageable Web sites with a strong theoretical understanding of how online texts communicate to audiences.

Key features of the book include:

Screenshots of contemporary Web sites that will allow students to understand how writing for and linking to other layers of a Web site should work. Flow charts that describe how Web site architecture and navigation works. Parsing exercises in which students break down information into subsets to demonstrate how Web site architecture can be usable and scalable. Detailed step-by-step descriptions of how to use basic technologies such as file transfer protocols (FTP). Hands-on projects for students to engage in that allow them to connect the various components in the text. A companion website with downloadable code and additional pedagogical features: www.routledge.com/cw/applen 　

Writing for the Web prepares students to work in professional roles, as it facilitates understanding of architecture and arrangement of written content of an organization's texts.

Includes index.

Old media, new media, and knowledge -- The Internet and HTML -- Cascading style sheets -- Rhetoric and writing -- Layout and organization -- Major web site projects.

MTU Cork Module MMED 8024 - Core reading.

MTU Cork Module JOUR 9002 - Core reading.

Also available in electronic form.

Table of contents provided by Syndetics

  • Figures (p. vi)
  • Tables (p. x)
  • Preface (p. xi)
  • About the Author (p. xv)
  • Copyright Acknowledgments (p. xvi)
  • 1 Old media, new media, and knowledge (p. 1)
  • 2 The internet and HTML (p. 28)
  • 3 Cascading style sheets (p. 80)
  • 4 Rhetoric and writing (p. 177)
  • 5 Layout and organization (p. 229)
  • 6 Major web site projects (p. 263)
  • Appendix (p. 308)
  • Index (p. 310)

Author notes provided by Syndetics

J.D. Applen is an associate professor of English at the University of Central Florida. He is interested in writing and rhetoric, technical communication, the literature of science and technology, and the rhetoric of hypertext, digital archives, science, and the environment.