What is graphic design? / Quentin Newark.
By: Newark, Quentin [author.]
.
Material type: 
BookSeries: Essential design handbooks: Publisher: Brighton, U.K. : Ivy Press, 2017Copyright date: ©2007Edition: Revised edition.Description: 189 pages : color illustrations ; 20 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781782404200 (paperback).Subject(s): Graphic arts | Graphic design (Typography)DDC classification: 741.6 | Item type | Current library | Call number | Copy number | Status | Notes | Barcode | |
|---|---|---|---|---|---|---|---|
| General lending | MTU Bishopstown Library Lending | 741.6 (Browse shelf(Opens below)) | 1 | Available | CIT Module ARTS 6003 - Core reading. CIT Module DESI 6001 - Core reading. | 00161887 | |
| General lending | MTU Bishopstown Library Lending | 741.6 (Browse shelf(Opens below)) | 1 | Available | 00161888 |
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Enhanced descriptions from Syndetics:
What is Graphic Design? explores the issues that have shaped design today and looks at how graphic design has evolved over time, from the development of printing to the present day. The second chapter breaks the discipline down into its elements, looking at typography, how text and images are at the heart of graphic design, and how reproduction underpins every aspect of graphic design. The book concludes with an analysis of a group of young designers who illlustrate just how broad and rich the profession can be.
The new edition of this classic handbook has been thoroughly revised and redesigned, with content focusing on developments in new media. An accessible handbook which is a must-have for both students and professional designers.
Includes index.
What is graphic design? -- Function versus aesthetics -- Definitions -- What is graphic designer? -- The dilemma of style -- Style as politics -- Is design the same as advertising? -- Is design the same as art? -- How design evolves -- Changing the world -- Visual language -- Alphabets -- Modules -- Languages -- Typefaces -- Full character set -- Digital type -- Typography -- The grid -- Hierarchy -- Rules and other devices -- Images -- Illustration -- Photography -- Using photography -- Word and image -- Tools -- Pencil -- Materials -- Paper -- Computer -- Logos -- Identity -- Print - publicity -- Print - information -- Packaging -- Books -- Magazines -- Exhibitions -- Signs -- Website design -- Graphic design and film -- Atelier works -- Transmission -- Rabia Gupta -- Sawdust -- Anagram -- Experimental jetset -- H5 -- Philippe Apeloig -- Browns -- Chan & Associates -- Rebecca Foster -- Kid-ethic -- Rose -- Koichi Sato.
CIT Module ARTS 6003 - Core reading.