The international business environment / Leslie Hamilton and Philip Webster.
By: Hamilton, Leslie [author]
.
Contributor(s): Webster, Philip [author]
.
Material type:
BookPublisher: Oxford, UK : Oxford University Press, [2015]Copyright date: ©2015Edition: Third edition.Description: xxiv, 415 pages : color illustrations, color maps ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780198704195 (paperback).Subject(s): International business enterprises| Item type | Current library | Call number | Status | Notes | Barcode | |
|---|---|---|---|---|---|---|
| General lending | MTU Bishopstown Library Lending | 338.88 (Browse shelf(Opens below)) | Available | MRKT 9003 Core reading | 00162191 | |
| General lending | MTU Bishopstown Library Lending | 338.88 (Browse shelf(Opens below)) | Available | MRKT 9003 Core reading | 00162194 |
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Enhanced descriptions from Syndetics:
Adopting a clear global perspective, this textbook is an essential introduction to the challenges of the international business environment. The book begins by setting the global context and evaluating the idea of international industries, the world economy, and the threats and opportunities of global markets. The authors then identify the core issues faced by businesses and the dynamic socio-cultural, technological, political, legal, and ecological environments in which they operate. Case studies are sourced from almost every continent in the world, including a wealth of examples from the emerging markets of Africa, South America, and Asia. This unique combination of accessible theory, diverse case studies, and reflection points will prepare the reader for academic success and develop the professional skills required to excel in their future global business career.
Previous edition: 2012.
Includes bibliographical references and index.
Part one: Global context -- Globalization -- The Global Economy -- Analysing Global Industries -- The Global Business Environment -- Assessing Country Attractiveness -- Part two: The Socio-cultural Framework -- The Technological Framework -- The Political Environment -- The Legal Environment -- The Financial Framework -- Corporate Social Responsibility -- The Ecological Environment.
Explores the process of globalization and the impact this has on international business organizations. The text presents a framework to analyse the economic, political, legal, financial, technological, socio-cultural and ecological environments, thereby outlining the factors which affect the everyday business of organizations.