MTU Library Catalogue

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Entrepreneurship / Robert D. Hisrich, Michael P. Peters and Dean A. Shepherd.

By: Hisrich, Robert D [author].
Contributor(s): Peters, Michael P [author] | Shepherd, Dean A [author].
Material type: materialTypeLabelBookPublisher: New York : McGraw Hill Education, [2017]Copyright date: ©2017Edition: Tenth edition.Description: xxi, 580 pages : illustrations ; 25 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781259255427 (paperback); 1259255425 (paperback).Subject(s): Entrepreneurship | New business enterprises | Business planning | Success in business | Business enterprises -- FinanceDDC classification: 658.421
Contents:
Part 1: The entrepreneurial perspective -- The entrepreneurial mind-set -- Corporate entrepreneurship -- Generating and exploiting new entries -- Part 2: From idea to the opportunity -- Creativity and the business idea -- Identifying and analyzing domestic and international opportunities -- Protecting the idea and other legal issues for the entrepreneur -- Part 3: From the opportunity to the business plan -- The business plan: creating and starting the venture -- The marketing plan -- The organizational plan -- The financial plan -- Part 4: From the business plan to funding the venture -- Sources of capital -- Informal risk capital, venture capital, and going public -- Part 5: From funding the venture to launching, growing, and ending the new venture -- Strategies for growth and managing the implications of growth -- Accessing resources for growth from external sources -- Succession planning and strategies for harvesting and ending the venture -- Part 6: Cases.
Holdings
Item type Current library Call number Status Notes Barcode
General lending MTU Bishopstown Library Lending 658.421 (Browse shelf(Opens below)) Available CIT Module MGMT 8020 - Core reading 00162165
Total holds: 0

Includes bibliographical references and index.,

Part 1: The entrepreneurial perspective -- The entrepreneurial mind-set -- Corporate entrepreneurship -- Generating and exploiting new entries -- Part 2: From idea to the opportunity -- Creativity and the business idea -- Identifying and analyzing domestic and international opportunities -- Protecting the idea and other legal issues for the entrepreneur -- Part 3: From the opportunity to the business plan -- The business plan: creating and starting the venture -- The marketing plan -- The organizational plan -- The financial plan -- Part 4: From the business plan to funding the venture -- Sources of capital -- Informal risk capital, venture capital, and going public -- Part 5: From funding the venture to launching, growing, and ending the new venture -- Strategies for growth and managing the implications of growth -- Accessing resources for growth from external sources -- Succession planning and strategies for harvesting and ending the venture -- Part 6: Cases.

CIT Module MGMT 8020 - Core reading.