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The principles and practice of export marketing / E.P. Hibbert.
By: Hibbert, E. P. (Edgar P.) [author]
.
Contributor(s): Institute of Marketing.
Material type: 
BookSeries: Marketing series (London, England): Publisher: Oxford : Heinemann Professional Publishing, 1990Copyright date: ©1985Description: viii, 247 pages : illustrations ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0434907464 (paperback); 9780434907465 (paperback).Subject(s): Export marketing -- Great BritainDDC classification: 658.840941
Contents:
International trade: Policies and organizations -- Research and analysis of export markets -- Setting up and managing export operations -- Effective management organization -- Effective representation overseas -- Official export services and administration.
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| General lending | MTU Bishopstown Library Store | 658.840941 (Browse shelf(Opens below)) | 1 | Available | 00080427 |
Total holds: 0
Includes bibliographical references (page 200) and index.
International trade: Policies and organizations -- Research and analysis of export markets -- Setting up and managing export operations -- Effective management organization -- Effective representation overseas -- Official export services and administration.