MTU Library Catalogue

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Patterns of entrepreneurship management / Jack M. Kaplan and Jack McGourty.

By: Kaplan, Jack M [author].
Contributor(s): McGourty, Jack [author].
Material type: materialTypeLabelBookPublisher: Hoboken, NJ : John Wiley & Sons, Inc., [2020]Copyright date: ©2020Edition: Sixth edition.Description: various pagings : illustrations, 26 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781119703068 (paperback).Subject(s): EntrepreneurshipDDC classification: 658.421
Contents:
Understanding the entrepreneurial process -- Converting ideas into opportunities -- Framing and testing the business model --Engaging customers, analyzing competitors, for market entry strategy -- Preparing the investor package -- Setting up the company -- Protecting intellectual property -- Launching and financing your venture -- Equity financing for high growth -- Managing start-up performance - money and people -- Pitching the venture to investors -- Planning your exit -- Social entrepreneurships -- Family business - Important and different.
Summary: "Patterns of Entrepreneurship Management, 6th Edition is the essential roadmap for anyone interested in starting a new venture whether a for-profit or social enterprise. It is important to realize that entrepreneurship and company formation has changed radically in the last 2-3 years since our last edition. This text is totally new in this regard and provides the theory, cases, examples and tools for TODAY" S entrepreneurs. Students will be challenged with real situations and examples on which they can practice the broad range of skills required for lean startups and build a company in today's complex world. The over 40 worksheets currently developed act as prompts that help students focus on what should be considered at each stage of venture development. For each chapter, we will add specific content associated with each worksheet that will help the student understand the theory and/or rationale behind the prompts, helping the student connect the work with where they are in the venture process"-- Provided by publisher.
Holdings
Item type Current library Call number Status Notes Barcode
General lending MTU Bishopstown Library Lending 658.421 (Browse shelf(Opens below)) Available MTU Cork Module MGMT8020- Supplementary reading. MTU Cork Module MGMT8005- Supplementary reading. MTU Cork Module MGMT8006- Supplementary reading.MTU Cork Module AGRI8008 - Supplementary reading. MTU Cork Module TOUR8012-Supplementary reading.MTU Cork Module HOSP8004-Recommended Reading. 00219699
General lending MTU Bishopstown Library Lending 658.421 (Browse shelf(Opens below)) Available MTU Cork Module MGMT8020- Supplementary reading. MTU Cork Module MGMT8005- Supplementary reading. MTU Cork Module MGMT8006- Supplementary reading.MTU Cork Module AGRI8008 - Supplementary reading. MTU Cork Module TOUR8012-Supplementary reading.MTU Cork Module HOSP8004-Recommended Reading. 00219567
Total holds: 0

Enhanced descriptions from Syndetics:

Patterns of Entrepreneurship Management, 6th Edition is the essential roadmap for anyone interested in starting a new venture whether for-profit or social enterprise. Featuring updated themes, new cases, and enhanced interactive learning tools, the sixth edition of Patterns of Entrepreneurship Management addresses the challenges, issues, and rewards real-life entrepreneurs encounter when starting and growing a venture in today's complex world.

Using its innovative "Roadmap" approach, this practical guide enables students and aspiring entrepreneurs to design, execute, and maintain their business plan--covering every essential step of the entrepreneurial process, from turning an idea into a business model to securing funding and managing resources. To support student venture development and faculty facilitation of associated topics, the authors have added over 30 worksheets that serve as prompts to help students focus on what should be considered at each stage of venture development. For each chapter, specific "Best Practices" associated with each worksheet have been included to help students understand the theory and/or rationale behind the prompts, helping the student connect the work with where they are in the venture process.

The authors draw from their extensive experience launching new ventures and educating thousands of students globally to provide a unique hands-on approach to developing the skills required to start and build a company in the modern business environment. Discussions focus on the real-life challenges facing startup founders: important issues such as how to drive continuous innovation and how to create a company culture that maximizes success.

Includes bibliographical references and index.

Understanding the entrepreneurial process -- Converting ideas into opportunities -- Framing and testing the business model --Engaging customers, analyzing competitors, for market entry strategy -- Preparing the investor package -- Setting up the company -- Protecting intellectual property -- Launching and financing your venture -- Equity financing for high growth -- Managing start-up performance - money and people -- Pitching the venture to investors -- Planning your exit -- Social entrepreneurships -- Family business - Important and different.

"Patterns of Entrepreneurship Management, 6th Edition is the essential roadmap for anyone interested in starting a new venture whether a for-profit or social enterprise. It is important to realize that entrepreneurship and company formation has changed radically in the last 2-3 years since our last edition. This text is totally new in this regard and provides the theory, cases, examples and tools for TODAY" S entrepreneurs. Students will be challenged with real situations and examples on which they can practice the broad range of skills required for lean startups and build a company in today's complex world. The over 40 worksheets currently developed act as prompts that help students focus on what should be considered at each stage of venture development. For each chapter, we will add specific content associated with each worksheet that will help the student understand the theory and/or rationale behind the prompts, helping the student connect the work with where they are in the venture process"-- Provided by publisher.

MTU Cork Module MGMT8020- Supplementary reading.

MTU Cork Module MGMT8005- Supplementary reading.

MTU Cork Module MGMT8006- Supplementary reading.

MTU Cork Module AGRI8008 - Supplementary reading.

MTU Cork Module TOUR8012- Supplementary reading.

MTU Cork Module HOSP8004- Recommended Reading.