Case studies in marketing / Ian Spurr and Jerry Forrester.
By: Spurr, Ian.
Contributor(s): Forrester, Jerry.
Material type:
BookPublisher: London : Pitman Publishing, 1987Description: [96]p : ill ; 23cm + pbk.Subject(s): Marketing -- Case studies
DDC classification: 658.8 SPU
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| General lending | MTU Kerry North Campus Library First Floor Main | 658.8 SPU (Browse shelf(Opens below)) | 1 | Available | 38888000147748 |
Total holds: 0
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| 658.8 SHI Integrated marketing communications in advertising and promotion / | 658.8 SMI Marketing communications : an integrated approach. | 658.8 SMI Marketing communications : an integrated approach / | 658.8 SPU Case studies in marketing / | 658.8 STA Fundamentals of marketing / | 658.8 STA How to prepare a marketing plan / | 658.8 STA Fundamentals of marketing. |