Fundamentals of marketing.
By: Stanton, William J
.
Contributor(s): Futrell, Charles
.
Material type:
BookSeries: McGraw-Hill series in marketing.Publisher: New York London : McGraw-Hill, c1987Edition: 8th ed. / William J. Stanton, Charles Futrell.Description: xx,666p : ill(some col.), facsims ; 25cm.ISBN: 0071003045.Subject(s): Marketing| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| General lending | MTU Kerry North Campus Library First Floor Main | 658.8 STA (Browse shelf(Opens below)) | 1 | Available | 38888000146005 | |
| General lending | MTU Kerry North Campus Library First Floor Main | 658.8 STA (Browse shelf(Opens below)) | 1 | Available | 38888000341408 |
Total holds: 0
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| 658.8 STA Fundamentals of marketing / | 658.8 STA How to prepare a marketing plan / | 658.8 STA Fundamentals of marketing. | 658.8 STA Fundamentals of marketing. | 658.8 STO Successful sport marketing / | 658.8 STO Marketing : a brief introduction / | 658.8 UND Understanding business marketing and purchasing : an interaction approach / |
Previous ed.: 1984.
Includes index.