Introduction to communication studies / John Fiske.
By: Fiske, John
.
Material type: 
BookSeries: Studies in culture and communication.Publisher: London : Routledge, 1990Edition: 2nd ed.Description: xvi,203p : ill ; 22cm + pbk.Content type: text Media type: unmediated Carrier type: volumeISBN: 0415046726 (v) (pbk) :; 9780415046725; 9780415046718.Subject(s): Communication | Semiotics | Cultural studies | Communication studies | Media studiesAdditional physical formats: Electronic version:: Introduction to communication studies DDC classification: 302.2 FIS Also available in electronic form.Summary: Fiske's essential text aims to equip the reader with a range of methods of analysing examples of communication in our society, together with a critical awareness of the theories underpinning them.
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| General lending | MTU Kerry North Campus Library Ground Floor Main | 302.2 FIS (Browse shelf(Opens below)) | 1 | Available | 38888000054373 |
Enhanced descriptions from Syndetics:
The second edition of this widely used introductory textbook updates the work to take accounts of developments in the last few years. John Fiske's study equips the reader with a range of methods of analysing examples of communication in our society, together with a critical awareness of the theories underpinning them. The reader will be able to tease out the latent cultural meanings in such apparently simple communications as news photos or popular TV programmes.
Previous ed.: London: Methuen, 1982.
Bibliography: p196-199. - Includes index.
Fiske's essential text aims to equip the reader with a range of methods of analysing examples of communication in our society, together with a critical awareness of the theories underpinning them.
Also available in electronic form.
Table of contents provided by Syndetics
- Acknowledgements (p. xi)
- General Editor's Preface (p. xiii)
- Introduction What Is Communication? (p. 1)
- 1 Communication Theory (p. 6)
- 2 Other Models (p. 24)
- 3 Communication, Meaning, and Signs (p. 39)
- 4 Codes (p. 64)
- 5 Signification (p. 85)
- 6 Semiotic Methods and Applications (p. 101)
- 7 Structuralist Theory and Applications (p. 115)
- 8 Empirical Methods (p. 135)
- 9 Ideology and Meanings (p. 164)
- Conclusion (p. 189)
- References (p. 191)
- Bibliography (p. 196)
- Index (p. 200)
Author notes provided by Syndetics
John Fiske was born in Hartford, Connecticut on March 30, 1842. After graduating from Harvard Law School in 1865, he opened a law practice in Boston but soon turned to writing. His career as an author began in 1861, with an article on "Mr. Buckle's Fallacies," published in the National Quarterly Review. Since that time he had been a frequent contributor to American and British periodicals.Early in his career Fiske also achieved popularity as a lecturer on history and in his later life was occupied mostly with that field. In 1869 to 1871 he was University lecturer on philosophy at Harvard, in 1870 an instructor in history there, and in 1872 to 1879, assistant librarian. On resigning as librarian in 1879, he was elected as a member of the board of overseers, and at the end of the six year term, was reelected in 1885. Since 1881 he had lectured annually on American history at Washington University, St. Louis, Missouri, and since 1884 had held a professorship of American history there. He lectured on American history at University College, London, in 1879, and at the Royal institution of Great Britain in 1880.
A large part of his life had been devoted to the study of history; but at an early age, inquiries into the nature of human evolution led him to carefully study the doctrine of evolution, and it was of this popularization of European evolutionary theory that the public first knew him.
Fiske's historical writings include The Critical Period of American History, 1783-1789, The Beginnings of New England, The American Revolution, The Discovery of America, Old Virginia and Her Neighbors, Dutch and Quaker Colonies in America, The Mississippi Valley in the Civil War, and New France and New England.
John Fiske died in 1901.
(Bowker Author Biography)