MTU Library Catalogue

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Less is more : the new simplicity in graphic design / Steven Heller and Anne Fink.

By: Heller, Steven [author].
Contributor(s): Fink, Anne [author].
Material type: materialTypeLabelBookPublisher: Cincinnati, Ohio : North Light Books, 1999Description: 160 pages : color illustrations ; 31 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 0891348999 (hardback).Subject(s): Commercial art -- United States -- History -- 20th century | Graphic arts -- United States -- History -- 20th centuryDDC classification: 741.6
Holdings
Item type Current library Call number Copy number Status Barcode
General lending MTU Crawford College of Art and Design Library Lending 741.6 (Browse shelf(Opens below)) 1 Available 00073085
Total holds: 0

Enhanced descriptions from Syndetics:

This text explores the emerging less is more attitude in graphic design through work and insight from 96 of today''s hottest designers. Featured profiles examine the individual styles and influences of seven prominent designers.'

Includes index.

Table of contents provided by Syndetics

  • Introduction (p. 6)
  • That Old Simplicity (p. 10)
  • The New Simplicity (p. 24)
  • Advertising (p. 26)
  • Annual Reports (p. 34)
  • Book Covers and Jackets (p. 44)
  • Books (p. 54)
  • Catalogs and Brochures (p. 64)
  • Music (p. 76)
  • Identity (p. 84)
  • Magazines (p. 94)
  • Packaging (p. 104)
  • Posters (p. 114)
  • Case Studies (p. 124)
  • Dance Ink (p. 126)
  • Chicago Board of Trade (p. 130)
  • Benefit (p. 134)
  • Jerry Kelly (p. 138)
  • The New York Times Magazine (p. 142)
  • Michael Lan Kaye (p. 146)
  • Hoefler Type Foundry (p. 150)
  • Copyright Notices (p. 154)
  • Subject Index (p. 156)
  • Index of Design Firms (p. 158)
  • Index of Clients (p. 159)

Author notes provided by Syndetics

Steven Heller is senior Art Director for the New York Times & author of over seventy books on art, culture, & design.

He lives in New York City.

(Bowker Author Biography)