MTU Library Catalogue

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Small business : an entrepreneur's plan / J.D. Ryan ...[et al.]

By: Ryan, J. D. (Joseph Daniel), 1933-.
Contributor(s): Ray, Robert J. (Robert Joseph), 1935- | Hiduke, Gail P.
Material type: materialTypeLabelBookSeries: Dryden Press series in management: Publisher: Fort Worth : Dryden Press, c1999Edition: 5th ed.Description: xxi, 378 p. : ill. ; 28 cm. + pbk.ISBN: 0030225930.Subject(s): Small business -- ManagementDDC classification: 658.022
Contents:
Your great adventure: Exploring the right fit -- Spotting trends and opportunities: Opening your eyes -- Opportunity selection: Filtering your ideas -- Profiling the target customer -- Reading the competition -- Marketing promotions overview: Connecting with the customer -- Location, location, location -- Numbers and shoebox accounting -- Shaking the money tree -- Legal issues -- Building a winning team -- Entrepreneurial toolkit -- Buying a business -- Buying a franchise -- Pulling the plan together -- Fast-start business plan.
Holdings
Item type Current library Call number Copy number Status Barcode
General lending MTU Bishopstown Library Lending 658.022 (Browse shelf(Opens below)) 1 Available 00092328
General lending MTU Bishopstown Library Lending 658.022 (Browse shelf(Opens below)) 1 Available 00092329
Total holds: 0

Includes bibliographical references and index.

Your great adventure: Exploring the right fit -- Spotting trends and opportunities: Opening your eyes -- Opportunity selection: Filtering your ideas -- Profiling the target customer -- Reading the competition -- Marketing promotions overview: Connecting with the customer -- Location, location, location -- Numbers and shoebox accounting -- Shaking the money tree -- Legal issues -- Building a winning team -- Entrepreneurial toolkit -- Buying a business -- Buying a franchise -- Pulling the plan together -- Fast-start business plan.