MTU Library Catalogue

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Effective small business management / Richard M. Hodgetts, Donald F. Kuratko.

By: Hodgetts, Richard M.
Contributor(s): Kuratko, Donald F.
Material type: materialTypeLabelBookPublisher: Fort Worth : Harcourt College, 2001Edition: 7th ed.Description: xxi, 658, [71] p. : ill. ; 26 cm. + hbk.ISBN: 0030319390.Subject(s): Small business -- ManagementDDC classification: 658.022
Contents:
Part 1: An introduction to small business in the United States -- Small business: The quiet giant -- The technological revolution and small business -- Understanding the family business -- Case study: Memorial funeral home -- Part 2: Opportunities for getting into small business -- Developing a business plan -- Starting a new firm or buying an existing business -- Operating a franchise -- Opening a home-based business -- Case study: Beano's Ice cream shop -- Part 3: Start-up concerns -- Sources of start-up capital -- Determining location and layout -- Selecting the legal form of an organization -- Legal concerns of small business -- Case study: Happy hollow pet cemetery -- Part 4: Managing operations -- The nature of the managerial process -- Human resource management in small business -- Managing the growing small business -- International opportunities for small business -- Case study: Performance solutions, Inc.: Developing a growth strategy -- Part 5: Marketing goods and services -- Understanding the market -- Pricing for profit -- Promotion and personal selling -- Customer credit -- Case study: Artistic impressions, Inc.: Developing an Entrepreneurial growth strategy -- Part 6: Finances and inventory control -- Financial statements and record keeping -- Financial analysis and budgeting -- Purchasing and inventory control -- Risk and insurance management -- Case study: Oyster communications.
Holdings
Item type Current library Call number Copy number Status Barcode
General lending MTU Bishopstown Library Lending 658.022 (Browse shelf(Opens below)) 1 Available 00092271
General lending MTU Bishopstown Library Lending 658.022 (Browse shelf(Opens below)) 1 Available 00092270
Total holds: 0

Includes bibliographical references and indexes.

Part 1: An introduction to small business in the United States -- Small business: The quiet giant -- The technological revolution and small business -- Understanding the family business -- Case study: Memorial funeral home -- Part 2: Opportunities for getting into small business -- Developing a business plan -- Starting a new firm or buying an existing business -- Operating a franchise -- Opening a home-based business -- Case study: Beano's Ice cream shop -- Part 3: Start-up concerns -- Sources of start-up capital -- Determining location and layout -- Selecting the legal form of an organization -- Legal concerns of small business -- Case study: Happy hollow pet cemetery -- Part 4: Managing operations -- The nature of the managerial process -- Human resource management in small business -- Managing the growing small business -- International opportunities for small business -- Case study: Performance solutions, Inc.: Developing a growth strategy -- Part 5: Marketing goods and services -- Understanding the market -- Pricing for profit -- Promotion and personal selling -- Customer credit -- Case study: Artistic impressions, Inc.: Developing an Entrepreneurial growth strategy -- Part 6: Finances and inventory control -- Financial statements and record keeping -- Financial analysis and budgeting -- Purchasing and inventory control -- Risk and insurance management -- Case study: Oyster communications.

Table of contents provided by Syndetics

  • Small Business: The Quiet Giant
  • The Technological Revolution and Small Business
  • Understanding the Family Business
  • Developing a Business Plan
  • Starting a New Firm or Buying an Existing Business
  • Operating a Franchise
  • Opening a Home-Based Business
  • Sources of Start-Up Capital
  • Determining Location and Layout
  • Selecting the Legal Form of an Organization
  • Legal Concerns of Small Business
  • The Nature of the Managerial Process
  • Human Resource Management in Small Business
  • Managing the Growing Small Business
  • International Opportunities for Small Business
  • Understanding the Market
  • Pricing for Profit
  • Promotion and Personal Selling
  • Customer Credit
  • Financial Statements and Record Keeping
  • Financial Analysis and Budgeting