Saints & spinners : top marketeers analyse their prospects in the new Ireland / David McWilliams.
By: McWilliams, David
.
Material type: 
BookPublisher: Dublin : Dialogue, 2005Description: v, 106 p. : ill. (some col.), ports. ; 30 cm. + hbk.Subject(s): Marketing -- IrelandDDC classification: 658.8
Contents:
Kidnapping the pope's children -- The midnight at the Olympia theory of economics -- The pope's children - Here we are now, entertain us -- Brands - getting inside the heads of the pope's children -- No frills V standing on the shoulders of giants -- Getting noticed - Hail to the shark -- Thinking big - Imagining Madison avenue on the Liffey -- Honours maths in the leaving is overrated -- The pope's children at 50 - the world in 2029.
| Item type | Current library | Call number | Copy number | Status | Barcode | |
|---|---|---|---|---|---|---|
| General lending | MTU Bishopstown Library Lending | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00076920 | |
| General lending | MTU Bishopstown Library Lending | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00076897 | |
| General lending | MTU Bishopstown Library Lending | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00076908 | |
| General lending | MTU Cork School of Music Library Store | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00127245 | |
| General lending | MTU Cork School of Music Library Lending | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00127244 | |
| General lending | MTU Crawford College of Art and Design Library Store | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00061194 | |
| General lending | MTU Crawford College of Art and Design Library Store | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00051253 | |
| General lending | MTU National Maritime College of Ireland Library Lending | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00076919 | |
| General lending | MTU National Maritime College of Ireland Library Lending | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00076922 | |
| General lending | MTU National Maritime College of Ireland Library Lending | 658.8 (Browse shelf(Opens below)) | 1 | Available | 00076921 |
Total holds: 0
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Kidnapping the pope's children -- The midnight at the Olympia theory of economics -- The pope's children - Here we are now, entertain us -- Brands - getting inside the heads of the pope's children -- No frills V standing on the shoulders of giants -- Getting noticed - Hail to the shark -- Thinking big - Imagining Madison avenue on the Liffey -- Honours maths in the leaving is overrated -- The pope's children at 50 - the world in 2029.