MTU Library Catalogue

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Entrepreneurship / William D. Bygrave, Andrew Zackarakis.

By: Bygrave, William D, 1937-.
Contributor(s): Zacharakis, Andrew.
Material type: materialTypeLabelBookPublisher: Hoboken, NJ : Wiley, c2011Edition: 2nd ed.Description: xii, 619 p. : ill. ; 26 cm. + pbk.ISBN: 9780470450376 .Subject(s): New business enterprises | Entrepreneurship | Small business -- ManagementDDC classification: 658.421
Contents:
The power of entrepreneurship -- The entrepreneurial process -- Opportunity recognition, shaping and reshaping -- Understanding your business model and developing your strategy -- Entrepreneurial marketing -- Building the founding team -- The business planning process -- Building your pro-forma financial statements -- Financing entrepreneurial ventures worldwide -- Raising money for starting and growing businesses -- Debt and other forms of financing -- Legal and tax issues -- Intellectual property -- Entrepreneurial growth -- Social entrepreneurship: An overview.
Summary: Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. The second edition explores the trials and tribulations of entrepreneurship so that they\'ll have the necessary tools to start their own businesses. It offers new coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A new chapter has been added on entrepreneurial selling that examines how to sell to multiple stakeholders. New case studies have also been added to several chapters to provide more relevant views. In addition, updated examples and references are included to provide entrepreneurs with the most useful information.-- Provided by publisher.
Holdings
Item type Current library Call number Copy number Status Barcode
General lending MTU Bishopstown Library Lending 658.421 (Browse shelf(Opens below)) 1 Available 00169186
General lending MTU Bishopstown Library Lending 658.421 (Browse shelf(Opens below)) 1 Available 00169184
General lending MTU Bishopstown Library Lending 658.421 (Browse shelf(Opens below)) 1 Available 00169178
General lending MTU Bishopstown Library Lending 658.421 (Browse shelf(Opens below)) 1 Available 00169180
General lending MTU Bishopstown Library Lending 658.421 (Browse shelf(Opens below)) 1 Available 00169182
Total holds: 0

Enhanced descriptions from Syndetics:

Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. The second edition explores the trials and tribulations of entrepreneurship so that they'll have the necessary tools to start their own businesses. It offers new coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A new chapter has been added on entrepreneurial selling that examines how to sell to multiple stakeholders. New case studies have also been added to several chapters to provide more relevant views. In addition, updated examples and references are included to provide entrepreneurs with the most useful information.

Includes bibliographical references and indexes.

The power of entrepreneurship -- The entrepreneurial process -- Opportunity recognition, shaping and reshaping -- Understanding your business model and developing your strategy -- Entrepreneurial marketing -- Building the founding team -- The business planning process -- Building your pro-forma financial statements -- Financing entrepreneurial ventures worldwide -- Raising money for starting and growing businesses -- Debt and other forms of financing -- Legal and tax issues -- Intellectual property -- Entrepreneurial growth -- Social entrepreneurship: An overview.

Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. The second edition explores the trials and tribulations of entrepreneurship so that they\'ll have the necessary tools to start their own businesses. It offers new coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A new chapter has been added on entrepreneurial selling that examines how to sell to multiple stakeholders. New case studies have also been added to several chapters to provide more relevant views. In addition, updated examples and references are included to provide entrepreneurs with the most useful information.-- Provided by publisher.

CIT Module MGMT 9006 - Core reading

CIT Module MGMT 9014- Core reading.

CIT Module

Table of contents provided by Syndetics

  • 1 The Power of Entrepreneurship
  • 2 The Entrepreneurial Process
  • 3 Opportunity Recognition, Shaping, and Reshaping
  • 4 Understanding Your Business Model and Developing Your Strategy
  • 5 Entrepreneurial Marketing
  • 6 Building the Founding Team
  • 7 The Business Planning Process
  • 8 Building Your Pro-Forma Financial Statements
  • 9 Financing Entrepreneurial Ventures Worldwide
  • 10 Raising Money for Starting and Growing Businesses
  • 11 Debt and Other Forms of Financing
  • 12 Legal and Tax Issues
  • 13 Intellectual Property
  • 14 Entrepreneurial Growth
  • 15 Social Entrepreneurship: An Overview