MTU Library Catalogue

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International business : challenges in a changing world / Janet Morrison.

By: Morrison, Janet.
Material type: materialTypeLabelBookPublisher: Basingstoke [England] ; New York : Palgrave Macmillan, 2009Description: xxxvi, 641 p. : col. ill., maps ; 28 cm. + pbk.ISBN: 9781403945631 ; 1403945632 .Subject(s): International business enterprises | Globalization -- Economic aspects | International trade | Competition, InternationalDDC classification: 658.049
Contents:
Part 1: The international dimension and the organization -- The business enterprise in the international environment -- Perspectives on globalization -- Part 2: The environment of IB -- The economic environment -- The cultural environment -- The political and legal environment -- Part 3: Competing in the global marketplace -- International trade and regional integration -- Strategy and organizations -- Marketing -- Part 4: Managing in the global environment -- Human resource management -- Supply chains -- Finance and accounting -- Innovation and strategy -- Part 5: Global issues and IB -- Ecological challenges for business and society -- Corporate social responsibility -- Global governance.
Holdings
Item type Current library Call number Copy number Status Date due Barcode
General lending MTU Bishopstown Library Lending 658.049 (Browse shelf(Opens below)) 1 Checked out 03/11/2026 00169204
General lending MTU Bishopstown Library Lending 658.049 (Browse shelf(Opens below)) 1 Available 00169208
Total holds: 0

Enhanced descriptions from Syndetics:

Clear, comprehensive and engaging, this core textbook is authored by an established and respected expert in the field and approaches its subject from a truly global perspective, offering in-depth insights into current challenges facing international businesses. The text has been carefully designed to encourage critical reflection and is packed with case studies and innovative learning features to emphasise the links between theory and the real world. The book takes a multidisciplinary, multi-perspective approach, placing International Business in its political, social and ethical context as well as its economic one.

This textbook is essential reading for undergraduate, postgraduate and MBA students studying international business for the first time.

Includes bibliographical references (pages 619-625) and index.

Part 1: The international dimension and the organization -- The business enterprise in the international environment -- Perspectives on globalization -- Part 2: The environment of IB -- The economic environment -- The cultural environment -- The political and legal environment -- Part 3: Competing in the global marketplace -- International trade and regional integration -- Strategy and organizations -- Marketing -- Part 4: Managing in the global environment -- Human resource management -- Supply chains -- Finance and accounting -- Innovation and strategy -- Part 5: Global issues and IB -- Ecological challenges for business and society -- Corporate social responsibility -- Global governance.

Table of contents provided by Syndetics

  • Part I The International Dimension and the Organization
  • Introduction: The Business Enterprise in the International Environment Perspectives on Globalization
  • Part II The Environment of International Business
  • The Economic Environment
  • The Cultural Environment
  • The Political and Legal Environment
  • Part III Competing in the Global Marketplace
  • International and Regional Trade Organizational and Strategic Change Marketing
  • Part IV Managing in the Global Environment Hrm
  • Supply Chains Finance and Accounting Innovation
  • Part V Global Issues and International Business
  • Ecological Challenges for Business and Society Corporate
  • Social Responsibility Global Governance

Author notes provided by Syndetics

JANET MORRISON is former senior lecturer in strategic and international management at the Sunderland University Business School, UK, where she was a programme leader for undergraduate and postgraduate international management degrees, as well as research coordinator. She is also author of the textbook The International Business Environment, published by Palgrave Macmillan.
JANET MORRISON is former senior lecturer in strategic and international management at the Sunderland University Business School, UK, where she was a programme leader for undergraduate and postgraduate international management degrees, as well as research coordinator. She is also author of the textbook The International Business Environment, published by Palgrave Macmillan.