MTU Library Catalogue

Syndetics cover image
Image from Syndetics

International business : competing in the global marketplace / Charles W.L Hill

By: Hill, Charles W. L [author].
Material type: materialTypeLabelBookPublisher: New York : McGraw-Hill, 2012Edition: 9th ed.Description: xxxi, 716 pages : color illustrations, color map, portraits. (chiefly color) ; 28 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780077140656 (paperback); 0077140656.Subject(s): International business enterprises | International economic relations | Competition, InternationalDDC classification: 658.049
Contents:
Part One: Introduction and overview -- Globalization -- Case: The globalization of health care -- Part Two: Country differences -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- Cases: Siemens bribery scandal -- Walmart's foreign expansion -- Nike: The sweatshop debate -- Etch-A-Sketch ethics -- Part Three: The global trade and investment environment -- International trade theory -- The political economy of international trade -- Foreign direct investment -- Regional economic integration -- Cases: Logitech -- The Ecuadorean rose industry -- The European energy market -- Global food prices -- Part Four: The global monetary system -- The foreign exchange market -- The international monetary system -- The global capital market -- Cases: Hyundai and Kia -- Anatomy of a currency crisis -- Russian ruble crisis and its aftermath -- Part Five: The strategy and structure of international business -- The strategy of international business -- The organization of international business -- Entry strategy and strategic alliances -- Cases: Coca-Cola -- Diebold -- JCB in India -- IKEA -- Part Six: Business Operations -- Exporting, importing and countertrade -- Global production, outsourcing and logistics -- Global marketing and R&D -- Global human resource management -- Accounting and finance in the international business -- Cases: Building the boeing -- Adopting international accounting standards -- Li & Fung.

Enhanced descriptions from Syndetics:

'International Business' addresses the strategic, structural and functional implications of international business in firms around the world.

Includes bibliographical references and index.

Part One: Introduction and overview -- Globalization -- Case: The globalization of health care -- Part Two: Country differences -- National differences in political economy -- Political economy and economic development -- Differences in culture -- Ethics in international business -- Cases: Siemens bribery scandal -- Walmart's foreign expansion -- Nike: The sweatshop debate -- Etch-A-Sketch ethics -- Part Three: The global trade and investment environment -- International trade theory -- The political economy of international trade -- Foreign direct investment -- Regional economic integration -- Cases: Logitech -- The Ecuadorean rose industry -- The European energy market -- Global food prices -- Part Four: The global monetary system -- The foreign exchange market -- The international monetary system -- The global capital market -- Cases: Hyundai and Kia -- Anatomy of a currency crisis -- Russian ruble crisis and its aftermath -- Part Five: The strategy and structure of international business -- The strategy of international business -- The organization of international business -- Entry strategy and strategic alliances -- Cases: Coca-Cola -- Diebold -- JCB in India -- IKEA -- Part Six: Business Operations -- Exporting, importing and countertrade -- Global production, outsourcing and logistics -- Global marketing and R&D -- Global human resource management -- Accounting and finance in the international business -- Cases: Building the boeing -- Adopting international accounting standards -- Li & Fung.

CIT Module MGMT 8009 - Core reading.

CIT Module MGMT 8010 - Supplementary reading.

CIT Module MGMT8010 - Core reading.